Oxfam is not really unique with this programme, but I like the organization, and believe in the work they do. The premise is the same for most of these programmes. Instead of buying a traditional gift for someone, you go online, pick out something on their list, and that gift goes to benefit someone who could use the assistance. Oxfam Unwrapped is a great example of the model.
Admittedly, I’m not sure these gifts would go over well with everyone, but my sister asked for no real gifts this birthday, so instead I gave her an Oxfam Unwrapped gift. Last Christmas I did the same thing with her, that time I went through the David Suzuki Foundation, and did there Where will Santa Live campaign. It’s a great way to donate money, do something good, and feel like you are still giving a gift, because she really did enjoy it, and she posted the card from Oxfam and put it up on her bulletin board at home. I’m always a fan of these programmes. I encourage people to really look into the organization before supporting them. There are certainly organizations whose work I would not support through this kind of project, but certainly there are lots of great ones out there. Let the gifting begin!